Samantha, who is busy with as many as six films on hand at the moment, is all set to endorse the new range of natural hair care products of the brand Vatika, from the house of Dabur. While she will be endorsing the Dabur Vatika for South India, Priyanka Chopra has been roped in as brand ambassador for nation wide. This Kerala kutty is excited about being the new brand ambassador and tweets: “Will be endorsing dabur vatika... Happy to be a part of the dabur team...”. She has earlier endorsed for several south Indian brands like South India Shopping Mall and Big C.